Datacolor, provides products and services for industrial as well as professional and hobby applications for color measurement, management, communication and calibration worldwide. Following the disposal of its real estate business, Datacolor's largely debt-free balance sheet structure will put it in a position to achieve its long-term growth targets through an aggressive acquisitions policy, allied with organic growth.

It aims to achieve dynamic growth by providing innovative hardware and software products, increasing market penetration, developing new markets, alliances and acquisitions. Its range comprises products and systems solutions that are competitive in terms of quality and performance, tailored to customer requirements and able to offer a large potential for generating added value. The provision of services for hardware and software products constitutes a core activity.

It aims for market leadership in defined customer segments as well as geographical markets.

Its corporate performance is achieved by a flexible, lean and customer-oriented organization.

The production depth is restricted to what is strategically necessary.

In addition to maintain a stable shareholder base to pursue long-term goals, Datacolor also aims to have Datacolor shares held by a broad public.